What Is Strategic Foresight?
When we say strategic foresight, we mean the capacity to look at the future and spot emerging trends so you can proactively address them, either by preparing for the disruptions they will bring or by orienting yourself to be in the best possible position to take advantage of these trends. Either way, it’s guaranteed that the clearer you are about what’s coming, the more prepared you are to succeed in the days ahead.
Why Is Strategic Foresight Important?
Strategic Foresight offers the promise of continued business growth in a world of uncertainty.
Through Strategic Foresight, we peer through our customers’ eyes into their world, identify their unmet needs, and see new solutions we can provide.
How To Identify Strategic Foresight Content
This icon indicates PPAI's offerings that provide strategic foresight to the promotional products industry.
Look for it on PPAI events, education, publications and more.
Strategic Foresight Training
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