Promo Ideas Ripe For The Picking For National Farmers’ Market Week In August

Farmers’ markets sell all kinds of items, from small-batch, artisan offerings to homegrown fruits and vegetables to freshly baked goods. There are nearly 9,000 farmers’ markets registered in the USDA Farmers’ Market directory. While peak harvest season is typically peak market season, many farmers’ markets are open year-round.

Vendors can use promotional products to stay top of mind — especially during National Farmers’ Market Week that runs August 7-13. We’ve handpicked a few promotional products that work for the occasion. Keep reading this issue of Promotional Consultant Today for some ideas.

Plan For This Promo:
What: National Farmers Market Week
When: August 7-13

Play The Goat

Buffy Baby Goat makes a fun addition to gift packages of goat milk lotions and soaps. Farmers’ market vendors can choose from a whole farm of plush animals, including chicks and horses.

Douglas Company / PPAI 233600, S1 / www.douglaspromoplush.com

Fit To A T

This Performance T-shirt, available in a wide swath of colors, keeps workers cool and comfortable at farmers’ markets. Made from 100-percent wrinkle-resistant polyester, it features BLU-X-DRI moisture-wicking protection and a V-neck collar.

Blue Generation / PPAI 174655, S11 / www.bluegeneration.com

Pack Up The Produce

These Eco-Friendly Brown Paper Bags are great for packaging farmers’ market purchases. Just fold down the top of these kraft-paper bags to enclose the items inside.

BAG MAKERS, Inc. / PPAI 111408, S10 / www.bagmakersinc.com

Stay Hydrated

Brands can make a marketing splash at farmers’ markets with custom-labeled Bottled Water. Each bottle contains 100-percent mountain spring water and features a laminated label customized with a four-color digital process.

Mineral Springs Bottled Water Co. / PPAI 194028, S3 / www.mineralsprings.com

Make The Cut

Vendors can include the promotional Cutting Board with produce purchases at their booth. Choose from four translucent colors. This logoed product meets FDA requirements and must be hand washed.

CPS/Keystone Line / PPAI 111040, S9 / www.keystoneline.com

Compiled by Audrey Sellers