PPAI is leading promotional products businesses, professionals and organizations in celebrating Promotional Products Work! Week, an industry-wide event running October 5-9 that’s dedicated to highlighting the power of promotional products and the value they create. Now in its eighth year, this annual event also serves as a cornerstone for recognizing the importance of working with promotional professionals, while creating awareness for promotional products as a powerful and effective advertising medium.
Promotional Products Work! Week typically coincides with PPAI’s Legislative Education and Action Day in May, an event where volunteers take the message of the promotional products industry to Capitol Hill. This year, PPWW has been reimagined and PPAI urges all industry practitioners to join in thanking members of Congress for their support of small businesses. Encouraging Congress to continue to give small businesses the tools and resources they need to keep their doors open and employees paid is important because small businesses will be the backbone of this country’s economic recovery.
It is easy to participate. Click here to send prewritten emails or call legislators. Industry members are free to personalize this message to reflect their situation, and to forward this email to team members and encourage them to participate as well.
PPAI’s hope is that these messages will keep the promotional products industry top of mind in Congress and help ensure a brighter future for the industry that has been so good to all of us.
Industry companies looking to create awareness for the industry can download a toolkit with ideas, graphics, videos, social media banners and other PPW!W-branded elements here. Companies are also encouraged to send descriptions and photos from company activities and events to PPB@ppai.org for consideration in a future article.
