The Hong Kong Gifts & Premiums Fair returns next week, April 19-22, in person for the first time since 2019. Hosted by the Hong Kong Trade Development Council, the Gifts & Premiums Fair will be one of seven events at the Hong Kong Convention and Exhibition Centre running concurrently.

This Year’s Lineup

The Gifts & Premium Fair was last held as a distinct, in-person event in 2019. In July 2022, it was folded into the HKTDC’s hybrid-format International Sourcing Show. This year, it runs alongside several other HKTDC events:

  • Home InStyle, formerly the Hong Kong Houseware Fair.
  • The Hong Kong International Home Textiles and Furnishings Fair.
  • Fashion InStyle, formerly Hong Kong Fashion Week.
  • The Hong Kong International Printing & Packaging Fair.
  • The Hong Kong International Licensing Show.
  • The Asian Licensing Conference.

Under HKTDC’s EXHIBITION+ hybrid model, exhibitors and buyers have the opportunity to participate virtually through the Click2Match platform, which will run until April 29.

International Participation

The HKTDC expects the participation of 170 buying missions from 50 countries and regions – including Mainland China, Japan, South Korea, the Association of Southeast Asian Nations (ASEAN), India, the Middle East, Germany, France and the United States.

“Hong Kong is a unique creative and cultural hub where East meets West and the city always excels in creativity,” says Sophia Chong, HKTDC’s deputy executive director. “The HKTDC has been committed to promoting creative and design industries, help develop Hong Kong as Asia’s city of culture and creativity.

“This year, the HKTDC gathers a number of large-scale exhibitions in April, covering lifestyle products and licensing to strengthen cross-industry and cross-field cooperation, creating even greater synergy to the industries.”

The combined shows are expected to feature more than 3,800 exhibitors from 23 countries and regions, with 70% being non-local exhibitors who will participate in person.

The Hong Kong Gifts & Premiums Fair

This year, the Hong Kong Gifts & Premiums Fair is expected to bring more design and style-oriented products to buyers.

  • The show will have a brand new Cultural & Creative Corner, which promotes designer brands and products with unique styles.
  • Additionally, it will feature pavilions from a range of countries and regions, including Mainland China and South Korea.

Recognizing the appeal of branded products among consumers, the Hall of Fine Designs at the Gifts & Premium Fair will present various prominent designers and international brands. Also, the Hong Kong Exporters Association will set up a pavilion at the Gifts & Premium Fair featuring 21 local exhibitors and award-winning products from the Hong Kong Smart Design Awards.

Education seminars at the Gifts & Premium Fair will examine a range of subjects, including:

  • The latest consumer trends for this year.
  • The optimization of business-to-business marketing through the ChatGPT AI platform.
  • Integrating sustainable development into products.
  • Creative design.
  • How ecommerce and metaverse applications can strengthen business resilience.

In Related News

The Hong Kong International Printing and Packaging Fair, jointly organized by HKTDC and CIEC Exhibition Company (Hong Kong) Limited, will feature more than 450 exhibitors. Among its features are:

  • The World of DeLuxe PrintPack and Green Printing & Packaging Solutions zones will spotlight a wide range of premium and eco-friendly printing and packaging solutions.
  • A series of seminars and forums will be held with industry representatives sharing the latest industry insights and global trends.