Zagwear (PPAI 184202, Gold) has announced the hiring of Deborah Gasper as the company’s new director of sales and marketing. Gasper brings 25 years of marketing experience to the distributor.
- In 2023, Zagwear was named the No. 50 distributor in the inaugural PPAI 100, thanks in large part to its commitment in advancing through digital transformation.
- In 2022, it acquired Arrow Promotional, and in 2021 it opened up an office in the Netherlands.
- Last year, Zagwear was named one of the Greatest Companies To Work For by PPAI.
Gasper most recently worked for Skyhigh Marketing as the company’s chief revenue officer, and she previously served as the director of marketing and business development for NC Custom.
“We are thrilled to welcome Debbie to the Zagwear family,” says Toby Zacks, CEO of Zagwear. “Her extensive experience and passion for driving results make her the perfect fit to lead our sales and marketing efforts. We are confident that under her guidance, Zagwear will continue to exceed client expectations and her efforts will help us drive the company forward.”
A Strategic Role Built On Relationships
Gasper’s track record developing and implementing sales strategies made her a welcome addition to the Zagwear team. Responsibilities and expectation for the director of sales and marketing role include:
- Overseeing strategic sales and marketing initiatives.
- Driving business growth.
- Fostering deeper relationships with Zagwear’s partners and clients.
As the leader of a team within Zagwear, Gasper will navigate the evolving landscape of the promo industry through Zagwear’s current and continued growth.
“I am honored to join such a dynamic and creative global company,” Gasper says. “I look forward to collaborating with the talented team at Zagwear to deliver unmatched value to our clients and help drive innovation and growth in the ever-evolving promotional products industry.”