Image Source (PPAI 195193, Gold) – the No. 47 distributor in the PPAI 100 – has announced that Nancy Waters has been promoted to vice president of operations.

The first employee of the Kirkland, Washington-based firm, Waters has held many different roles during her 25-year tenure at Image Source, most recently serving as director of operations.

“Nancy not only runs operations, but leads a multi-million-dollar sales team, manages Image Source’s supply chain and is a change agent for our sustainability focus and technology innovation,” says Tom Goos, MAS, president of Image Source and who has twice served on the PPAI Board of Directors.

“Nancy is the cultural leader at Image Source both in her hard work and in creating a nurturing environment that led to over 20 best workplaces awards. She is the heartbeat of Image Source and has a true passion for the work she does. Image Source’s success over the last 25 years is directly related to Nancy’s great work.”

Waters’ Impact

Waters has played a key role in helping Image Source grow from a $1 million startup to a promotional products agency that generates more than $30 million in annual revenue.

“Known for her infectious kindness and the genuine connection she builds with her team, clients and supplier partners, Nancy is the heartbeat of Image Source. Her greatest joy comes from seeing her colleagues, teammates and industry partners thrive,” according to a company statement.

In April, Image Source suffered a terrible loss as its founder and CEO, Brian Haner, passed away following an accident that was the result of an unexpected medical emergency. Haner was a 30-year veteran of the promo industry, respected by his peers and co-workers for his dedication and leadership.