Cap America (PPAI 111597, Platinum), PPAI 100’s No. 18 supplier, and Blue Generation (PPAI 174655, Platinum), PPAI 100’s No. 48 supplier, have announced a partnership geared toward amplifying the customer experience and product offering in the apparel industry.

The duo’s goal with this partnership is to make it easier for customers to source cohesive branded merchandise from one streamlined service.

  • As a result, Blue Generation clients will now have access to an expanded range of custom-branded headwear and apparel.


“We are incredibly excited to partner with Cap America and expand our product offerings,” says Eric Rubin, CEO of Blue Generation. “Its dedication to quality, innovation and exceptional service aligns perfectly with our values.”

We are incredibly excited to partner with Cap America and expand our product offerings.”

Eric Rubin

CEO, Blue Generation

Through the partnership, distributors ordering Cap America styles will now receive free spec samples with a shipper number and no setup fees.

  • Minimums for decorated orders will be as low as 15 pieces on premium styles and 24 pieces on all other styles.
  • Customers will also benefit from Cap America’s infrastructure, including the largest circular knitting operation in North America.


“Teaming up with Blue Generation is a strategic move that allows us to expand our reach and collaborate with a company that shares our commitment to excellence,” says Mark Gammon, CEO of Cap America. “Blue Generation’s reputation for outstanding apparel is well-known, and we are confident that our headwear will complement their offerings perfectly.”

Teaming up with Blue Generation is a strategic move that allows us to expand our reach and collaborate with a company that shares our commitment to excellence.”

Mark Gammon

CEO, Cap America

The announcement follows a year of transformative growth and strategic leadership changes at Blue Generation, with Matt Rubin, the fourth generation, joining the company, along with Brett Garran (vice president of sales) and Tricia Lyster (senior marketing manager).

“This partnership marks a pivotal moment for our business,” says Matt Rubin, director of strategy at Blue Generation.” “It’s an opportunity to deliver even greater value to customers seeking customized apparel and headwear solutions. Together, we’re raising the bar for branded merchandise.”