Reciprocity Road (PPAI 769354), a collective of 13 branded merchandise distributor firms, has announced $112,000 in BrandGood donations in 2024.
Through its collective efforts, the collective donated to various industry groups and initiatives that reflect its ongoing commitment to industry growth, education, and social responsibility.
- Reciprocity Road donated $15,800 to PromoKitchen, a nonprofit volunteer organization ran by professionals in the promo industry, to aid in its mission to mentor professionals in the industry.
- Mhotivo School Project – an educational initiative started by SanMar, PPAI 100’s No. 1 supplier – was given over $36,000 to support its goals.
- Reciprocity Road also donated $19,000 to PromoCares, a promo philanthropy company, for its #4Good Campaigns, and to fund its initiatives to foster responsible business practices.
- The Promotional Products Education Foundation (PPEF) received over $35,000 to support scholarships and educational opportunities – this marks the eighth consecutive year the group has donated to PPEF.
“Our BrandGood program exemplifies the heart of Reciprocity Road’s mission to drive positive change and create opportunities for growth and development in our industry and beyond,” says Perry Wehrle, executive director of Reciprocity Road. “These contributions are a testament to our partners’ generosity and shared purpose, and we are honored to support these heart-led organizations and their vital work.”
Perry Wehrle
Executive Director, Reciprocity Road
