The deadline for early bird registration for PPAI’s North American Leadership Conference 2025 (NALC) is March 20.

NALC is the promotional products industry’s premier event for executive networking, leadership development and strategic foresight.

  • This year’s conference will be held May 12-14 at the Sofitel Chicago Magnificent Mile in the “Windy City.”


“Any great industry association thrives on bringing people together to collaborate, grow and find joy in the journey,” says Drew Holmgreen, president and CEO of PPAI. “The strength of PPAI’s conference lineup showcases the impact PPAI makes when this community comes together.

The strength of PPAI’s conference lineup showcases the impact PPAI makes when this community comes together.”

Drew Holmgreen

President & CEO, PPAI

These events are more than just professional development; they’re a catalyst for connection, inspiration and the kind of innovation that moves our industry forward. We can’t wait to see you there, and I look forward to growing alongside you.”

NALC 2025 Registration Details

NALC features engaging sessions and exclusive speakers tailored specifically for top-level executives and industry visionaries. NALC 2025 will provide insights and strategies aimed at fostering innovation and entrepreneurship within the promotional products industry.

The early bird registration fee for PPAI members is $2,100 until March 20.
The early bird registration fee for non-PPAI members is $2,600 until March 20.

  • After March 20, the registration fee for members is $2,500 and $2,900 for non-members.
  • Registrants have until April 10 to register for the host hotel. Make your reservation here.
  • PPAI has introduced a new scholarship that will help one member of a regional association attend a PPAI event, such as NALC, this year.


Click here to register.

Early Registrants Weigh In

Jason Lipsett, president of Charles River Apparel, PPAI 100’s No. 37 supplier, is an early registrant for NALC, and he says the conference is a perfect way to keep in touch with peers.

“Last year, I started getting more involved with industry events and have seen firsthand the value of those connections,” says Lipsett, a 2024 PPAI Rising Star. “NALC is a great opportunity to catch up with peers and learn how others are navigating a fast-changing market. With it being mid-year, it’s the perfect time to reflect and gather fresh ideas to keep momentum going during a year of significant change.”

NALC is a great opportunity to catch up with peers and learn how others are navigating a fast-changing market.”

Jason Lipsett

President, Charles River Apparel

For Matt Wagner, vice president of sales at Fields Manufacturing, PPAI 100’s No. 80 supplier, attending NALC is about playing a role in the advancement of the industry.

“I’m excited to connect with fellow industry leaders and like-minded visionaries to exchange insights, explore emerging trends and spark new inspiration within myself,” Wagner says. “Beyond the learning experience, it’s about playing a part in shaping the future of our industry through meaningful change. And if we can have a little fun along the way, I’m all in!”

Beyond the learning experience, it’s about playing a part in shaping the future of our industry through meaningful change.”

Matt Wagner

VP of Sales, Fields Manufacturing