On May 3, PPAI Media will launch Premium Research Saturday, a new weekly newsletter delivering top-tier industry insights straight to members’ inboxes.
Each Saturday, rostered employees of Professional-tier PPAI members – those with Platinum, Gold or Silver memberships – will receive curated highlights from PPAI Premium Research, including proprietary studies, original infographics, deep-dive analyses and select findings from leading research organizations across the business world.
Premium Research Saturday makes it easier than ever for promotional products professionals to access critical data without the search – or the wait – and will be delivered when readers have the time to fully absorb this key information.
Professional tier members will receive the newsletter weekly, while all PPAI Newslink subscribers will receive a special edition on the final Saturday of each month.
Each edition of Premium Research Saturday will feature a mix of the latest research, call-backs to important past studies and relevant third-party findings – offering a fast, accessible way to stay ahead of market shifts and customer trends.
The debut issue will feature PPAI’s 2024 Canadian Distributor Sales Volume Estimate, providing vital insight into the size and direction of Canada’s promotional products market. It follows on the success of the 2023 report, which captured a post-pandemic rebound across the Canadian distributor landscape.
Standard-Base and Standard-Plus members interested in accessing PPAI Premium Research are encouraged to contact your account manager.