PROMOTIONAL PRODUCTS NEWS & IDEAS

Instead of returning the product to the regional convenience store, consumers are urged to fill out an online form.

As Americans head to the polls on Tuesday, Mitch Cahn, president of campaign merch supplier Unionwear, details lessons gleaned from the eventful 2024 election cycle.

David Messe, president of California-based supplier Pinnacle Designs, explains how his company has benefited from an employee stock ownership plan.

While not every team has a formalized sales process, adopting one can give your team a solid framework. When they know the steps to follow, they can often close deals faster since they’re not figuring out what to do next.

As the demand for eco-friendly fashion grows, consumers and industry companies are shifting toward more sustainable choices in apparel and accessories.

Distributors share their favorite gardening-related promos, plus ideas on how to grow a brand using plants, seeds and green gifts galore.

John C. Maxwell's book breaks down leadership in a way that’s easy to understand and offers practical steps to grow your influence and impact.

Trade shows and events as large as The PPAI Expo 2025 often attract email scammers who will pose as PPAI, offering lists with exhibitor or attendee information.

While it may seem daunting to lift the veil on supply chains that were designed to operate in the shadows, it’s entirely possible – and incredibly rewarding – for companies to embrace this shift.

The former president of Urban Outfitters brings over 30 years of experience in the retail and luxury brand spaces to his new role in the promotional products industry.

Since 1989, PPEF has awarded more than $3.6 million to students. Meet this year’s recipients, a collection of college-bound pupils connected to the promo industry.

Focus on these four areas to ensure agility and flexibility are working in tandem for your organization, says PPAI's director of digital transformation.