Paul is the president and chief executive officer of PPAI, the not-for-profit association or more than 15,000 member companies of the $23 billion promotional products industry. He is committed to the advancement of the promotional products industry through visibility, viability and credibility. Paul is focused on delivering compelling member value and responsible for successfully executing the strategies and vision of the PPAI Board of Directors and advocating for the industry and its professional practitioners.
Bob is PPAI's executive vice president. He was hired in June 2008 as its CFO and is responsible for Finance & Administration, Information Technology and the Promotional Products Education Foundation. In October 2011, Bob was promoted to EVP and now also has the responsibility for the Membership and Tradeshow departments. Before joining PPAI, Bob served in the for-profit world and held COO and CFO positions with large public and privately held companies. Bob received his BS in Accounting from Drexel University and his MBA in Finance from the University of Miami.
Business-to-business industry veteran Alan Peterson has served in senior leadership positions in the media industry as vice president at Hanley Wood Exhibitions, president of exhibitions for Penton Media, owner/principal of Davis Peterson Collaborative, and as vice president at Miller Freeman. During his career, Peterson has overseen business development and strategic, financial, operational and management of over 50 shows, 10 magazines and 14 digital products in 12 different industries. He has more than 28 years of business to business media experience, is a board member of BPA, served on the board for the Society of Independent Show Organizers (SISO) from 2008-2010, and frequently speaks at industry events and seminars. As an industry advocate, his primary focus is on enabling customers to maximize their marketing spend while providing the ability to evaluate and measure their results. Peterson oversees the business development, professional development, PPB magazine and the sales and marketing efforts of Promotional Products Association International (PPAI) to help achieve member and association success.
As the Director of Finance, AJ has over thirty-eight years of business experience. He is a cross-functional catalyst & business leader for change and process improvement. AJ brings proven leadership & management skills experience as a financial controller, business manager and financial consultant. His previous positions have included senior business executive for major companies like Miller Freeman's Dallas Trade Show & Publishing Division & RICOH Corporation. He also created a consulting business focused on Turnaround Projects. AJ earned his MBA and BBA from Texas Christian University. He earned from RICOH, the Prestige Club Achiever award for Outstanding Performance, the Outstanding Controller/Operations Manager of the Year award twice and the Performance Excellence Challenge Cup. He also earned fro Miller Freeman, the Best Practice award for Individual Excellence and the Spirit Award for Individual Excellence.
Anne is the director of public affairs and is responsible for guiding PPAI’s legislative and government relations efforts—including taking a contingent of PPAImembers to Washington, DC, to advocate directly to US lawmakers on issues important to the promotional products industry. Anne also oversees the Association’s product responsibility programs including the development of industry best practices and the PPAI Product Safety Summit—a two-day education event focused specifically on product responsibility issues. She currently serves as staff liaison to both the Government Relations Advisory Council and the Product Responsibility Advisory Group.
Carol was introduced to the promotional products industry in 1984 and has worked for both the supplier and distributor sides of the business prior to re-joining PPAI in 2010. Carol combines her industry knowledge and her association experience in membership, recognition, engagement and overall association management to direct the key initiatives in support of members at-large and the regional association community. She can present on a variety of regional and industry educational content.
Darel is the director of expositions and meetings and is responsible for presenting all the many services and products of PPAI to the membership at The PPAI Expo and Expo East. Darel, has been with PPAI for over 15 years, has been in the tradeshow industry 30 years, having managed shows for the military exchange services, horses, heavy road equipment, apparel and raw leather.
Ellen oversees the business development sales team who sell on behalf of Expo, Expo East, all PPAI Publications as well as NALC, Tech Summit, WLC, Product Responsibility Summit, and SPARK in addition to developing the Distributor Engagement Program, creating new revenue opportunities and driving ideas for new revenue partnerships with both industry groups and associations in the marketing industry.
Jennifer Crowfoot has joined PPAI as the Director of Professional Development. Jennifer comes to PPAI with over 19 years of learning and professional development experience in a variety of industries focusing on facilitation, curriculum development, adult learning, communications and change management. Jennifer has been recognized by the learning and development community by participating as a speaker and panelist at a number of learning conferences. At the 2008 Perspectives learning conference she was the recipient of the Learning Leader of the Year Award, and in 2010 she led her team to receive the Learning in Emerging Business Achievement Award. Jennifer earned her bachelor’s degree in speech communication and master’s degree in educational human development from Texas A&M University.
As the director of PPAI's membership services department, Natalie oversees recruiting and retention efforts for the Association and is responsible for the Association's Affinity Programs. Natalie has over 20 years of experience in sales, service and operations. She joined PPAI in 2013, oversees a staff of 13 and is responsible for approximately 40% of the overall revenue for the association.
As the director of marketing at PPAI, Keith is responsible for overseeing the marketing, public relations and research efforts of the association. He has been with PPAI since 2001. Prior to joining PPAI, Keith worked for the International Association of Exposition Management, where he also headed up the association's marketing efforts. He has worked in association marketing/PR departments since graduating from University of Louisiana-Lafayette where he finished with a degree in Public Relations. Keith grew up in New Orleans.
Paul is the director of information technology for PPAI and is responsible for the management, strategy and execution of IT infrastructure for the Association. He also oversees technical projects that align with PPAI’s strategic plan to ensure effective delivery of Association programs. Currently, he serves as staff liaison to the Technology Committee. In his spare time, he enjoys family activities and playing guitar.
Tina is editor of PPB magazine and heads up PPAI’s Publications team which is responsible for producing PPB, PPB Newslink and Promotional Consultant Today. She’s also staff liaison to the Distributors Committee and manages PPAI’s philanthropic relationship with the Kids In Need Foundation. A graduate of Texas Tech University and a native Texan, she produced publications for associations serving home furnishings retailers and professionals in the hospitality industry before joining PPAI in 1995.