Geiger (PPAI 105182, Platinum) – ranked the No. 7 distributor in the inaugural PPAI 100 – has announced the acquisition of Pleasant Hill, California-based distributor O2 Marketing + Design (PPAI 222981, Gold).
- Effective immediately, O2 Marketing will operate as O2 Marketing, A Geiger Company.
- Launched in 2000, O2 Marketing is a certified Women’s Business Enterprise National Council (WBENC) company that offers branded merchandise, fulfillment and online store solutions, incentives and awards and more.
“Looking ahead to 2024, we remain committed in our mission to strengthen our brand’s influence both domestically and abroad,” says Chris McKee, chief revenue officer at Geiger. “The acquisition of O2 Marketing underscores our dedication to expanding our footprint, incorporating new insights and leveraging expertise – all while staying true to our core values.”
- O2 Marketing marks Geiger’s second acquisition this year following Albany, New York-based Broadway Marketing in January.
‘Geiger’s Proven Track Record’
Leaders at O2 Marketing cited Geiger’s corporate culture and strong technology options as key motives for aligning.
“We were seeking a company who shared our passion for exceeding client expectations and who had the expertise and resources to help grow our business,” says Meg O’Dea, partner at O2 Marketing. “Geiger’s proven track record and commitment to fostering a positive and collaborative work environment made them the ideal choice. In reality, we were choosing our next employer, and Geiger’s reputation for caring for people, products and the planet is unmatched.”
Earlier this year, Geiger was recognized for its sustainability efforts by earning an EcoVadis Gold rating.
- EcoVadis is a globally recognized assessment platform that rates businesses’ sustainability based on four key categories: environmental impact, labor and human rights standards, ethics, and procurement practices.
- Geiger earned PPAI 100 High Marks in the Responsibility category in 2023.
