The Incentive Manufacturers & Representatives Alliance (IMRA), a strategic industry group (SIG) within the Incentive Marketing Association (IMA), has elected new officers for 2021-2022. David Rosenstock, IP, vice president, business development north at IncentiveSource, Inc., is the 2021-2022 IMRA board president.
Rosenstock has been with his company for 22 years covering Kansas, Nebraska, Western Missouri and Iowa. He has served on IMRA’s board of directors since 2018 and became a member of the executive committee in 2020. During his time with IMRA, he served on several committees and earned his IP certification in 2020.
Rosenstock says, “While I have seen our industry make big strides to return to normal, there are clearly challenges still ahead. I am, however, very optimistic that our business opportunities will continue to increase as companies return to offices, engage in incentive travel, promote their businesses or otherwise continue incentivizing their customers and employees. One thing remains certain: our customers are going to need brand-name merchandise and they are going to need the IMRA reps and suppliers to navigate the current supply chain challenges and help deliver the brand name merchandise they need.”
IMRA also elected Tom Edgette, president of Hoffman & Edgette, Award Marketing Services, as vice president; Ted Moravec, CPIM, vice president of business development at Stark Enterprises, Inc., as treasurer; and Sarah Weidman, owner/president of Graf-Lantz, as secretary. Randy Renz, IP, vice president of Target Marketing Associates, Inc., serves as past IMRA president.
David Boodey, CPIM, president of RepLink/The DataDirect Group; Jeffrey Brenner, CPIM, director, special markets at Seiko Watch of America, LLC; Sara Dattolo, CPIM, sales professional at Pilgrim Promotions, Ltd.; Craig Frechette, premium channel sales manager at BISSELL Homecare, Inc.; Cheryl Meier, premium channel manager at MJM Incentives, Inc.; Lore Rincon, sales manager at Continental Premium Corporation; Dustin Smith, IP, vice president sales at B.C. Incentives; and Lorraine Tillie, senior manager, national accounts at Travel & Leisure Co., will serve as directors.
