Pro Towels (PPAI 112755, Gold) has received a silver rating from EcoVadis, putting it in the top 15 of global companies in terms of sustainability performance, according to the benchmarking organization.
- Pro Towels PPAI 100’s No. 44 supplier and had already received high marks in Responsibility.
- EcoVadis is a globally recognized assessment platform that rates businesses’ sustainability based on four key categories: environmental impact, labor and human rights standards, ethics and procurement practices.
“More than just a medal, this achievement represents our team’s dedication to continuous improvement, transparency and accountability,” says Melissa Mason, director of operations at Pro Towels. “Earning a Silver medal reflects Pro Towels’ ongoing commitment to operating ethically and responsibly across all areas of the business.”
RELATED: B Corp vs. EcoVadis: The Ultimate Showdown
The supplier says that the EcoVadis certification is one piece of a larger goal to minimize environmental impact and maintain ESG standards throughout its supply chain. According to Mason, Pro Towels’ distributor partners hold the same values, making this a shared journey for higher standards.
“We know our distributors care about ethical sourcing and environmental responsibility,” Mason says. “This recognition affirms our shared values.”

Melissa Mason
Director of Operations, Pro Towels
Why EcoVadis Matters
Elizabeth Wimbush, PPAI’s director of sustainability and responsibility, laid out some of the reasons that she believes EcoVadis is an important benchmarking tool for the promotional products industry. Below are a few benefits to working toward an EcoVadis certification.
Supply chain credibility: Many large brands and corporations require their suppliers to have an EcoVadis rating. If you want to work with corporate giants, this may be a ticket in.
Risk management: EcoVadis ratings help businesses track supplier sustainability performance, flagging potential risks and areas for improvement.
Business opportunities: Companies with high EcoVadis scores often gain a competitive edge in B2B relationships, as many buyers prioritize working with highly rated suppliers.