Vantage Apparel (PPAI 113235, Platinum) has added Shira Hudson as the new director of customer experience.

• Hudson comes to Vantage from Safilo where she was senior customer service and training manager, and she also spent time at Altice USA, where she built a thriving customer care team.
• At Vantage, she will be leading a team of service pros, including customer service reps and pre-production art designers, with a forward-thinking approach that includes fresh automation strategies to speed up responses and a new vibe focused on creating a fun, performance-driven environment.

“I’m all about creating an amazing experience, both for our customers and our team,” says Hudson. “I can’t wait to roll up my sleeves, work alongside this incredible group of people, and make sure every interaction with Vantage is smooth, efficient and memorable.”

Chameleon Like (PPAI 209189, Silver) has launched its new website, Chameleon Express, designed to streamline the custom journal ordering process for distributors.

• The on-demand service allows distributors to place orders online in less than three minutes with a minimum order of 25 pieces. Other key features include instant proofs, shipping orders within three days and reduced pricing.

“At Chameleon Express, we understand the challenges distributors face with small quantity orders. Our new website feature is designed to make their lives easier by offering a fast, reliable, and hassle-free ordering experience,” says Pierre Martichoux, president at Chameleon Express.

Infinity Her (PPAI 791471, Standard Base), a brand specializing in women’s headwear, announces the return of its “Caps for a Cause” initiative to support Breast Cancer Awareness Month for the second consecutive year.

• Throughout October, Infinity Her customers can contribute to the cause by purchasing select best-selling styles in pink hues. Infinity Her will donate 5% of the total profits from these sales to the National Breast Cancer Foundation, aiding breast cancer research and support programs.
• The inaugural “Caps for a Cause” initiative, launched in 2023, featured three women’s caps. This year the supplier has expanded the promotion to include five of its best-selling styles in select pink shades with the goal of increasing its charitable contribution.