Peernet Group, an alliance of 18 distributors located across the United States, Canada and Mexico, has announced that Brilliant (PPAI 658682, Gold) – the No. 73 distributor in the PPAI 100 – has joined its ranks.

  • The addition of the San Francisco-based company is part of Peernet’s long-term growth strategy of affiliating with high-performing companies across North America.
  • Brilliant received 2024 PPAI 100 High Marks in Industry Faith.


“We’re thrilled to welcome Brilliant to the Peernet family,” says Darlene Blaum, CEO at Peernet Group. “Its integrated platform and commitment to delivering comprehensive yet scalable gifting solutions are what truly set it apart. Its impressive growth and progressive mindset align with our mission to raise the bar for marketing excellence.”

By joining Peernet Group, which represents $430 million in revenue, Brilliant will gain access to exclusive supplier partnerships, advanced marketing resources and a collaborative network of experienced industry professionals.

“We’re excited to join Peernet Group and be part of such an esteemed network of distributors,” says Millie Tadewaldt, founder and CEO of Brilliant. “This partnership provides us with a unique opportunity to leverage Peernet’s vast resources and industry expertise. We look forward to collaborating with other members to bring more innovative and effective solutions to the industry and our clients.”