As first announced Wednesday in a PPB Newslink Breaking News alert, HUB Promotional Group has acquired supplier Origaudio (PPAI 421483), adding the Fountain Valley, California-based company to six others within the HUB portfolio including HUB Pen Company (PPAI 110772), Beacon (PPAI 113702), Best Promotions (PPAI 461689), Cooler Graphics (PPAI 226076), Debco Bag Distributors (PPAI 317015) and BCG Creations (PPAI 207888). The deal was finalized on September 14.
In addition to retaining his role as president of Origaudio, Jason Lucash becomes senior vice president of marketing and product for HUB. Origaudio COO Mike Szymczak will add the role of vice president of business development for HUB. The existing Origaudio leadership team will be retained, and the integration is expected to be seamless for both employees and customers of all firms, while expanding the collective capabilities of both HUB and Origaudio.
Joe Fleming, CEO of HUB Promotional Group, says, “We are thrilled to partner with Origaudio and excited to welcome Jason, Mike and their entire team to HUB. The Origaudio team has worked very hard to consistently deliver innovation and value to their customers, and their rapid growth and recognition in the industry speaks for itself. We look forward to making the trendsetting and industry-leading Origaudio line available to our entire North American customer base. Building on the foundation created by HUB Pen and our partnerships with Beacon, Best Promotions, Cooler Graphics, Debco and BCG, the addition of Origaudio to the HUB family of companies enables us to expand our product lineup and become the leading hard goods supplier in the promotional products industry.”
Founded nine years ago, Origaudio is known for its cutting-edge products, innovative packaging and clever go-to-market strategies and is one of the fastest-growing suppliers in the industry. The company has won numerous accolades inside and outside the industry. Last month, Lucash and Szymczak were among 17 young leaders who were recognized as PPB Rising Stars.
According to a statement issued by HUB, all HUB Promotional Group companies share a common foundation anchored by best-in-class service, quick turnaround times and longstanding partnerships with their respective customer bases. Origaudio adds three more key elements to the HUB portfolio of companies: it’s a rapidly growing lifestyle brand; brings sales and marketing expertise and adds leadership depth.
Lucash says he has big aspirations for both Origaudio and HUB. “It was very important that we add a partner that can help fuel our rapid growth, enabling us to continue making awesome happen,” he says. “Mike and I and the rest of the Origaudio team are thrilled to gain a partner that shares our values and is committed to new and innovative ways of doing business. HUB provides us with a powerful North American distribution network, expanding our reach and delivery capabilities. As senior vice president of marketing and product for HUB, I am very excited to enhance the HUB brand and product offerings and make awesome happen for each of the HUB companies and our customers.”
The acquisition is the second this week for HUB Promotional Group. On Monday, it announced that it had acquired Montreal, Quebec-based supplier BCG Creations.
