Distributor Vistaprint (PPAI 565755) has opened its first ever brick-and-mortar retail space in downtown Toronto, Ontario. The Waltham, Massachusetts, company’s space, Vistaprint Studio, operates six days a week, Monday to Saturday, and gives business owners the chance to touch products and get face-to-face help from staff members. In a survey of its North American customer base, Vistaprint found that 64 percent wanted more one-on-one support when developing their marketing materials.
“We’ve listened to and worked with our customers along the way to provide the best of both worlds in Vistaprint Studio—the efficiency and convenience of the online world with the engaging, personalized experience in-store,” says Trynka Shineman, CEO of Vistaprint.
“At Vistaprint Studio we are offering exclusive services you can’t find anywhere else, including free graphic design—services we heard our customers want and which solidify our investment in the success of their businesses, now and in the future. We are excited to be bringing this new concept to Toronto, a city that’s known to encourage and support the dream of starting your own business.”
