If there was an award for the most impressive swag bag at the Oscars, we have a pretty good idea who’d take home the trophy.For the 23rd year and counting, Los Angeles-based marketing company Distinctive Assets has offered Oscar nominees a covet...

After many false starts regarding the status of the Corporate Transparency Act, a law that mandates that certain businesses must file beneficial ownership information (BOI) with the federal government, the U.S. Treasury Department has announced that...

Fully remote distributor Whitestone (PPAI 666851, Silver) has announced the hiring of Karie Cowden, MAS, as director of enterprise sales.Cowden, who just wrapped up her second term on the PPAI Board of Directors, has owned and op...

Chris VictoryHead of PartnershipsPrintful.comPPAI 885793How did your company get its start?Printful’s humble beginnings started with an online store called Startup Vitamins, selling motivational posters for entrepreneurs. At first, every pos...

The PPAI Expo 2025 has come and gone, kicking off the promotional products industry’s year with endless opportunities to drive new business.The four-day event drew over 16,000 in professional attendance, counting exhibitors and attendees, with n...

Promotional products have historically been key pillars in creating long-lasting connections between brands and their consumers, from logoed pens and T-shirts to custom gadgets that reinforce brand visibility. In an era dominated by digital interact...

When it comes to fashion, whether it’s a classic tee or something as novel as a doggy hat, The PPAI Expo 2025 had it all. Attendees saw many classic and retro pieces alongside trendier apparel items.One trend that isn’t going anywhere is sustain...

Many employers are calling their staff back to the office, but that doesn’t mean it’s all about traditional office setups and rigid desks. Instead, the future of work is increasingly flexible. Around the world, there are more than 19,000 co-working ...

For more than six decades, PPAI’s Pyramid Awards for client promotions have illuminated the promo industry’s most creative, original and innovative campaigns.This year’s winners offer dozens of ideas in 11 categories to spark your imagination. ...

When going through content ideas for PPAI’s Women’s Leadership Conference, which runs from June 23-35 in Coronado, California, former First Lady Michelle Obama’s The Light We Carry came to mind as one of my favorite books that would resonate with th...