Michele Jennrich MLR

If you’re like many leaders, you probably have multiple “whys” or motivations behind your actions and decisions. Maybe you’re driven to better understand your customers’ needs, and perhaps you also want to establish your team as a go-to expert in the promo industry. Having more than one “why” can be a great thing and allow […]

Most PPAI 100 companies are exploring artificial intelligence (AI) tools, signifying a new chapter in the promotional products industry’s digital transformation. According to the latest data from PPAI Research, 92% of PPAI 100 suppliers and 87% of PPAI 100 distributors are engaging with AI in their business operations.   “Promo firms are betting big on […]

During the few days of October 24-26, the Convention Center in Fort Worth, Texas, was literally buzzing with the steady, almost relaxing, tap tap tap of dozens upon dozens of screen printers repeatedly adorning hats, shirts and other apparel. 2024 Impressions Expo, held by Impressions Magazine, brought together much of the decorated apparel industry for […]

4imprint (PPAI 107200, Platinum) – PPAI 100’s No. 1 distributor, which reported earnings of just north of $1.3 billion in 2023 (both a company and an industry record) – has announced the 170,000-square-foot expansion of its Oshkosh, Wisconsin distribution center is complete. More than half of 4imprint’s 1,600 employees work at the Oshkosh center. Part of the expansion includes […]